You are here

Prices & Quotes - UK Markets - Ascential (ASCL)

Risk Warning The value of investments can fall as well as rise and any income from them is not guaranteed and you may get back less than you invested. Past performance is not a guide to future performance.

Share Price:
Down 352.00p
Change Today:
-2.60p
Market Cap:
1,418.31m
Sector:
Media

Ascential buys Toronto-based Perpetua Labs

By Josh White

Date: Thursday 15 Apr 2021

LONDON (ShareCast) - (Sharecast News) - Information and analytics company Ascential announced the acquisition of Perpetua Labs, an e-commerce media optimisation business that primarily targets third-party sellers, for $52m (37.71m) on Thursday.
The AIM-traded firm said Perpetua provides a self-service software-as-a-service (SaaS) platform for independent sellers, as well as agencies and some larger brands, to optimise the purchase of search and display advertising on Amazon and other major marketplaces.

It said the acquisition would bring Ascential's digital commerce segment into "new territory", as to date it had exclusively served first-party vendors.

Perpetua has 66 staff, based primarily in Toronto, including founder and chief executive officer Rosco Hill who is the largest shareholder.

The acquisition was for initial cash of $52m, plus deferred consideration payable over four years, making for an estimated total consideration of between $103m and $162m.

Total consideration payable for Perpetua, in the event that "very stretching" targets were reached, would be capped at $250m.

In the year ended December 2020 Perpetua recorded revenue of $3.8m and an EBITDA loss of $0.2m.

At year-end, it had annualised monthly recurring revenue of $7.4m, with gross assets of $10.9m.

"Perpetua's expertise serving third party vendors, through data-driven solutions, opens the door for Ascential to this large and fast-growing market segment," said Ascential CEO Duncan Painter.

"Combined with the global reach of our existing digital commerce businesses, that provide a full service offering to larger, first party, brands, we have the exciting opportunity, with Perpetua, to expand our offerings across further platforms and geographies."

At 0910 BST, shares in Ascential were up 1.8% at 361.6p.

Note 1: Prices and trades are provided by Digital Look Corporate Solutions and are delayed by at least 15 minutes.

 

Ascential Market Data

Currency UK Pounds
Price 352.00p
Change Today -2.60p
52 Week High 401.00p
52 Week Low 222.00p
Volume 601,933
Shares Issued 402.93m
Market Cap 1,418.31m
Beta 0.03

Performance Indicators

Compare performance with the sector and the market.

Key
Vs Market
Vs Sector
Value
market
  1. empty market
  2. empty market
  3. empty market
  4. empty market
  5. empty market
sector
  1. half sector star
  2. empty sector
  3. empty sector
  4. empty sector
  5. empty sector
Price Trend
market
  1. full market star
  2. full market star
  3. empty market
  4. empty market
  5. empty market
sector
  1. full sector star
  2. half sector star
  3. empty sector
  4. empty sector
  5. empty sector
Income
market
  1. half market star
  2. empty market
  3. empty market
  4. empty market
  5. empty market
sector
  1. full sector star
  2. half sector star
  3. empty sector
  4. empty sector
  5. empty sector
Growth
market
  1. full market star
  2. half market star
  3. empty market
  4. empty market
  5. empty market
sector
  1. full sector star
  2. half sector star
  3. empty sector
  4. empty sector
  5. empty sector
Price Chg 6m
market
  1. full market star
  2. half market star
  3. empty market
  4. empty market
  5. empty market
sector
  1. full sector star
  2. half sector star
  3. empty sector
  4. empty sector
  5. empty sector
P/E
Not Available
PEG
market
  1. full market star
  2. full market star
  3. half market star
  4. empty market
  5. empty market
sector
  1. full sector star
  2. full sector star
  3. full sector star
  4. empty sector
  5. empty sector
Dividend Yield
Not Available
EPS Growth
Not Available
Operating Margin
market
  1. half market star
  2. empty market
  3. empty market
  4. empty market
  5. empty market
sector
  1. half sector star
  2. empty sector
  3. empty sector
  4. empty sector
  5. empty sector

What The Brokers Say

Strong Buy 6
Buy 0
Neutral 5
Sell 0
Strong Sell 0
Total 11
buy
Broker recommendations should not be taken as investment advice, and are provided by the authorised brokers listed on this page.

Ascential Dividends

  Latest Previous
  Interim Final
Ex-Div 29-Aug-19 16-May-19
Paid 27-Sep-19 14-Jun-19
Amount 1.80p 3.90p

Trades for 12-May-2021

Time Volume / Share Price
16:35 209,104 @ 352.00p
16:29 300 @ 352.60p
16:29 87 @ 353.00p
16:29 276 @ 352.60p
16:29 48 @ 352.60p

Ascential Key Personnel

Chair Scott Forbes
CEO Duncan Painter
CFO Mandy Gradden